May 31, 2007

Little Lad’s Basket slogan

Little Lad’s Basket is a vegan restaurant in the financial district of downtown Manhattan. It’s run by Seventh Day Adventists, and it’s incredibly cheap ($3 for essentially all you can eat). You can also buy vegan pies and sandwiches and fruit pockets and whatnot, all for what seems to be below cost. They also offer cooking classes, taught by a little Seventh Day Adventist girl.

Little Lad’s Basket is a real anomaly in the Wall Street area, which makes it that much more charming. Especially since the logo is a quaint little boy with a basket of fruits and veggies.

Today, on the way back to the daily grind after eating there, I came up with a slogan for them. The slogan is: “Don’t You Wish Every Lad Were a Little Lad?”

Tomorrow at lunch I’ll propose it to the owner. I’ll let you know how it goes.

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